Educating your customers' management is key to a serious increase of your project success rate! After all, the vast majority of your customers and prospects are beginners when it comes to understanding the path to achieving Project Success. Including their own roles and responsibilities.Of course you talk to the management! And sometimes you even show them your solutions. But what do you do to really engage and involve them in achieving Project Success? So that they are prepared for the important decisions they have to make. The tasks they have to fulfill. And the exemplary function they have in the internal change process.
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