It’s not easy to write content that is both attractive and relevant for your audience. Of course, you need well developed writing skills - that makes sense.
On top of that you must understand the world of your potential buyers. Their position, their options, the pressure, the risks and their emotions. And it helps a lot if you also understand the Microsoft product strategies and business strategies.
Many partner websites are overloaded with product information.
But are you sure this is attractive for your audience?
Please check your own website for a minute. And count the number of news articles that you have published in the last 3, 6 and 12 months. Are you happy with the outcomes?
So that is quantity.
Then the quality. Which of these articles are business relevant for your current and future customers? Which articles deliver inspiration? And buying arguments for Dynamics 365, the Microsoft platform and your own proposition?
Be honest: would you visit your own website frequently if you were a prospective customer?
To help you improve your website, I have two subscription offerings for you. In each offering you will receive two news articles or blogs per month. That makes twentyfour pieces of tangible news per year. Every year. Or 48 articles per year if you select both offerings.
That will give you valuable input to keep your website attractive.
You can of course also use these articles to pimp your newsletters.
€ 1.000 per year*
* less than € 42 per piece of content
€ 1.800 per year*
* only € 37,50 per piece of content
Extra languages are available at € 250 per year per language.
Available today in 5 languages, being English, German, Spanish, Portuguese and Dutch. Additional languages on request.
Subscriptions last for 12 months followed by a tacit renewal. The notice period is 1 calendar month.
All prices are exclusive of VAT.
I understand that you can spend your money only once!
Like I understand the growing importance of an attractive website and attractive newsletters.
So for a minute, consider the effect of this valuable and inspiring content on your target audience. Think about the creation of additional leads for new customers and for up- and cross-sell to existing customers. Include the impact of messages that confirm the correctness of their choice for Microsoft and your organisation. And then relate these revenues once again to the size of the investment.
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